ABOUT BASEMARK

ABOUT US

Exploring Basemark

Basemark is an apparel & clothing store situated in the capital of Nepal, Kathmandu. The company specializes in women’s fashion and holds various products including clothing, accessories, shoes, and swimsuits.

Basemark was founded in the year 2018 with the purpose of providing quality products at a very reasonable and affordable price. Initially, Basemark opened its first outlet in Gongabu.

On the journey, the purpose became the culture of Basemark. This culture has enabled Basemark to become one of the most recognized fashion stores in the country.

Company Mission

Our mission is to offer high-quality clothing and accessories at affordable prices, making style accessible to all. We aim to create a culture where every woman feels confident, beautiful, and empowered through our fashion offerings.

Company Vision

Our vision is to be known for our commitment to quality, affordability and diverse range of products. We aim to create a culture where every woman feels confident, beautiful, and empowered through our fashion offerings.

Company History

From the beginning, the company had a clear purpose to provide quality products at a reasonable prices. On its journey, Basemark has become one of the leading fashion hub from its first outlet at Gongabu to more than 18+ basemark outlets till date.

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Young Minds, Young Vision
Man Behind Basemark

Let’s meet the young visionary entrepreneurs who embarked on a mission to revolutionize the shopping experience in Kathmandu. Sagar Pangeni & Aashish Pradhan, the driving force behind our lifestyle brand, Basemark.

"To be in the hospitality industry, patience is the key. Share your knowledge, continue to learn and be open to change"

While making quality clothing accessible remained a top priority, Sagar’s entrepreneurial journey also extended to the hospitality sector.

In December 2020, amidst the challenges of the pandemic’s waves, Sagar achieved another remarkable milestone as the owner of Ramada Encore by Wyndham Kathmandu. This venture marked a significant expansion of his portfolio beyond the clothing industry.It has not been an easy journey, right between two pandemic waves posed unique challenges, closed borders, government restrictions, and negative effects of tourism. Despite all these circumstances he proved that strategic planning, teamwork, and implementation are key to success.

His ability to adapt and thrive in both the clothing and hospitality sectors is a testament to his entrepreneurial spirit and dedication to serving the community. 

As we continue to grow and evolve, we invite you to join us in celebrating the remarkable journey of our founders, who has become a beacon of hope for fashion enthusiasts throughout the valley.

"A tide never waits for the sailor. Instead, a sailor has to take advantage of the tide"

Sagar Pangeni’s journey with Basemark began five years ago  along with Aashish Pradhan when he conceived the idea that would soon transform the retail landscape in Nepal.

Shopping in Kathmandu was a nightmare. The quality of the garments rarely matched the price tags attached. Sagar & Ashish founded Basemark, a brand that aimed to solve the ongoing shopping problems.They envisioned a store that would not only offer reasonably priced clothing but also deliver retail experience along with quality. Their collaboration and dedication transformed Basemark into a trusted name with affordable fashion in Kathmandu.

With over two decades of experience in the clothing business, Sagar was no stranger to the industry. Prior to the inception of Basemark, he had successfully navigated the realm of wholesale clothing.

Still Have Unanswered Questions?

Find answers to your questions easily. We have a helpful FAQ section, and our friendly support team is here to assist you. At Basemark, we’re committed to addressing all your enquiries

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18+ Outlets All Over Nepal